This is something that Jews do: we make the holiday. I don't think that Christians make Easter, do they? You get ready for it, you bake the ham, you fill the basket, you dye the eggs, and then the holiday is there and then it's over and --whoosh! that's it until next year. We make our holidays, and this strikes me as interesting, at least etymologically speaking. Make implies effort, creation, work--oy vey!
I'm making Passover this year: the brisket, the matzoh ball soup, the kugel, the whole nine yards (if you'll forgive the inappropriate metaphor). And all that work--I'm loving it.